To give a bit of background; we use something called an NPS (Net Promoter Score) in all our retention studies. This allows us to benchmark what employees are saying about the organisation. For example we will ask the question,
"On a scale of 1-10 how likely are you to recommend a colleague to work here...?'
8-10 = Promoter
6-7 = Passive
1-5 = Detractor (-)
Four years ago this particular organisation scored in the minus (around -20) leading us to believe the employees were not happy and therefore not engaged and likely to leave sooner rather than later.
We worked with this organisation to put retention strategies in place and continued to conduct a study each year to really find out what the positives and negatives were. We have seen a steep rise in the NPS resulting in a +33 in 2013.
It goes to show that taking the time to listen to your staff and find out what they really want can have a huge impact on engagement, productivity, motivation and retention.
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